Dot & Bo (StrongLabs)

Dot & Bo is a uniquely curated shopping experience, making modern design accessible and inspiring you to create your perfect home. Our daily collections consist of the best in modern furniture and décor. Hand-picked by our expert curators, both timeless classics and today’s on-trend styles come together as fun and original looks, encouraging and supporting all of your design goals. Millions of design-savvy individuals immerse themselves in Dot & Bo's narratives to help spark creative ideas and discover unique items for their homes. We're taking the stress out of shopping for furniture by providing a new experience that is easy, personal and fun. We believe that great designs should be accessible, and shopping for your home should be a delight.

about the company


Anthony Soohoo is Founder & Chief Executive Officer of Dot & Bo, the first home furnishings brand for the millennial generation. Through a story-centric experience that encourages product discovery and engagement, the company is transforming the way people decorate their homes. A veteran of the media and technology industries, Soohoo launched Dot & Bo in 2013 to solve for two concerns that millennials face: creating a dream home shouldn’t require paying an interior decorator and furniture shopping should be a more enjoyable and inspiring experience. Dot & Bo’s interplay of commerce and storytelling replicates the traditional window shopping experience which accounts for a massive 80%+ of retail shopping and has largely remained offline - until now. Since its inception, Dot & Bo has grown rapidly, attracting over 5 million members across the U.S. Prior to founding Dot & Bo, Soohoo co-founded and led Rumpus, a health and wellness mobile company, as Chief Executive Officer from 2011 to 2012. From 2007 to 2011, Soohoo served as Senior Vice President and General Manager of the Entertainment Division at CBS Interactive which included, CBS Audience Network,, The, Chow, Chowhound, UrbanBaby, and CBS Interactive Web Original Studio. During his tenure, Soohoo helped grow the CBS Interactive Entertainment Division to become one of the leading entertainment networks on the web. He joined CBS with its acquisition of Dotspotter, one of the fastest growing community-powered entertainment properties on the Internet where he served as Co-Founder and CEO. Prior to Dotspotter, Soohoo held product and leadership roles at Yahoo!, Inktomi and Apple. Soohoo earned his bachelor's degree from the University of California, Davis and an MBA from Harvard Business School. He has been featured in TechCrunch's “40 Over 40” list and The Hollywood Reporter's “Digital Power” list as one of the top 50 executives leading the charge in new media. He resides in Palo Alto and is an advisor and investor to a number of consumer startups.

Dot & Bo (StrongLabs) in the press

July 1, 2016

20 Best Fourth of July Sales, Deals and Discounts of 2016

The article 20 Best Fourth of July Sales, Deals and Discounts of 2016 originally appeared on NerdWallet. Best Buy: Shop deals throughout the store, including discounts on refrigerators, stand mixers and select HDTVs. J.C. Penney: Through July 5, buy one, get one for a penny on select home products, including bath towels, bath rugs and pillows. Macy’s: Through July 4, save on select apparel and home products, including pool floats and luggage. From furniture to food, these are the best sales, deals and discounts you can find this Independence Day:Amazon: Celebrate the holiday with time-sensitive markdowns on movies, TV, books, music and more.

March 2, 2016

Dot & Bo to help startups with office design

Home furnishings site Dot & Bo is expanding into workplace design, with the launch of Dot & Bo for Business. The Dot & Bo team tested out the service with local coffee chain Philz Coffee and decided to expand the program. Founded in 2013, Dot & Bo is backed by Trinity Ventures and Oak Investment Partners. Dot & Bo says it plans to work with interior designers and furniture dealers to create fashionable work environments at affordable pricing. “It’s a pretty daunting task, said Claire Lee, head of trade and business sales at Dot & Bo.