Dot & Bo (StrongLabs)

Dot & Bo is a uniquely curated shopping experience, making modern design accessible and inspiring you to create your perfect home. Our daily collections consist of the best in modern furniture and décor. Hand-picked by our expert curators, both timeless classics and today’s on-trend styles come together as fun and original looks, encouraging and supporting all of your design goals. Millions of design-savvy individuals immerse themselves in Dot & Bo's narratives to help spark creative ideas and discover unique items for their homes. We're taking the stress out of shopping for furniture by providing a new experience that is easy, personal and fun. We believe that great designs should be accessible, and shopping for your home should be a delight.

about the company


Anthony Soohoo is Co-Founder & CEO of Dot & Bo, a uniquely curated shopping experience that makes modern design accessible and inspires people to create their dream homes. Drawing upon his background in media and technology, he launched Dot & Bo in 2013 to solve for the often-frustrating experience of shopping for furniture, in which design advice is traditionally expensive and customer service is extremely limited. Prior to starting Dot & Bo, Anthony was the Senior Vice President and General Manager of the Entertainment Division at CBS Interactive which included, CBS Audience Network,, The, Chow, Chowhound, UrbanBaby, and CBS Interactive Web Original Studio. During his tenure, Soohoo helped grow the CBS Interactive Entertainment Division to become one of the leading entertainment networks on the web. He joined CBS in 2007 with its acquisition of Dotspotter, one of the fastest growing community-powered entertainment properties on the Internet where he served as Co-Founder and CEO. Prior to Dotspotter, Soohoo held product and leadership roles at Yahoo!, Inktomi and Apple. Soohoo earned his bachelor's degree from the University of California, Davis and an MBA from Harvard Business School. He was selected in TechCrunch's “40 Over 40” list and The Hollywood Reporter's Digital Power List as one of the top 50 executives leading the charge in new media. He is an advisor/investor to a number of consumer startups.

Dot & Bo (StrongLabs) in the press

March 2, 2016

Dot & Bo to help startups with office design

Home furnishings site Dot & Bo is expanding into workplace design, with the launch of Dot & Bo for Business. The Dot & Bo team tested out the service with local coffee chain Philz Coffee and decided to expand the program. Founded in 2013, Dot & Bo is backed by Trinity Ventures and Oak Investment Partners. Dot & Bo says it plans to work with interior designers and furniture dealers to create fashionable work environments at affordable pricing. “It’s a pretty daunting task, said Claire Lee, head of trade and business sales at Dot & Bo.

Dec. 31, 2015

How to Be More Productive in 2016

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March 24, 2015

18 marketing clouds: Who's killing it and why? (webinar)

)At the risk of boasting, we’re confident that the report is likely the most detailed, comprehensive, and data-driven marketing clouds report ever created. Her most recent roles include SVP Marketing at Qik (acquired by Skype), CMO at SuperSecret, and VP Marketing at Metacafe. (And yes, we’re familiar with the recent marketing clouds reports from the big research houses. Marketing clouds aren’t all the same. It’s exactly why VB Insight dove in to uncover the truths inside the marketing cloud ecosystem.

Oct. 8, 2014

Nancy Tellem Joins the Board of E-Commerce Startup Dot & Bo

Ms. Tellem is joining the board of Dot & Bo, a San Francisco-based startup that is looking to marry retail and TV-like storytelling. Still, besides working with an old friend, what attracted Ms. Tellem to Dot & Bo? Since launching last year with about five staffers, Dot & Bo now has 75 employees. So what is Ms. Tellem going to do for her next act? Meanwhile, Ms. Tellem is still working on a few remaining projects at Xbox as the studio business winds down.

Oct. 7, 2014

Dot & Bo Adds Media Vet Nancy Tellem To Its Board As It Looks To Combine Content And Commerce

With its design inspiration series, Dot & Bo is seeking to go beyond just curating a bunch of items. Dot & Bo co-founder Anthony Soohoo has known Tellem for years, since they worked together at CBS. You might know online retailer Dot & Bo mostly as a website for purchasing stylish home furnishings, but the company wants to be much more than that. Together they bring a mix of digital and traditional media experience that Dot & Bo is hoping to leverage as it seeks to flip the model of content creation and monetization. Dot & Bo already has the commerce side locked down, but to ramp up its content, the company will be getting help from an entertainment veteran well-steeped in the production and programming of media.