Dot & Bo (StrongLabs)

Dot & Bo is a uniquely curated shopping experience, making modern design accessible and inspiring you to create your perfect home. Our daily collections consist of the best in modern furniture and décor. Hand-picked by our expert curators, both timeless classics and today’s on-trend styles come together as fun and original looks, encouraging and supporting all of your design goals. Millions of design-savvy individuals immerse themselves in Dot & Bo's narratives to help spark creative ideas and discover unique items for their homes. We're taking the stress out of shopping for furniture by providing a new experience that is easy, personal and fun. We believe that great designs should be accessible, and shopping for your home should be a delight.

about the company


Anthony Soohoo is an entrepreneurial senior executive currently advising a number of fast growing companies. He was previously the Founder & Chief Executive Officer of Dot & Bo, one of the fastest growing commerce companies from 2013 to 2015 with 8+mm members and 16x growth in revenue. The brand became the first home furnishings brand for the millennial generation. Through a story-centric curated experience that encouraged product discovery and engagement, Dot & Bo transformed the way people decorate their homes. The company is now a part of Alibaba-backed OpenSky. Previously, Soohoo served as Senior Vice President and General Manager of the Entertainment Division at CBS Interactive which included, CBS Audience Network,, The, Chow, Chowhound, UrbanBaby, and CBS Interactive Web Original Studio. During his tenure, Soohoo helped grow the CBS Interactive Entertainment Division to become one of the leading digital entertainment networks. He joined CBS with its acquisition of Dotspotter, one of the fastest growing online communities where he served as Co-Founder and CEO. Prior to Dotspotter, Soohoo held product and leadership roles at Yahoo!, Inktomi and Apple. Soohoo earned his bachelor's degree from the University of California, Davis and an MBA from Harvard Business School. He has been featured in TechCrunch's Top 40 list and The Hollywood Reporter has selected him as one of the top 50 executives leading the charge in new media. He resides in Palo Alto with his wife and two kids.

Dot & Bo (StrongLabs) in the press

Sept. 26, 2016

The CEO of a $60 million furniture startup explains why it suddenly shut down

YouTube/Startup Grind Local Dot & Bo CEO Anthony SoohooOnline furniture store Dot & Bo abruptly shut down on Friday, joining a long list of failed e-commerce startups we’ve seen in recent years. The company announced the closure on its website late Friday, saying it simply failed to find new investors to support its business. The company raised $20 million in total and was last valued at roughly $60 million, according to Recode. NOW WATCH: Tech Insider videosBusiness Insider Emails & Alerts Site highlights each day to your inbox. Email Address JoinFollow Business Insider Australia on Facebook, Twitter, LinkedIn, and Instagram.

Sept. 26, 2016

San Francisco-based furniture e-commerce startup Dot & Bo closes

Enlarge Anthony Soohoo, founder of Dot & Bo, closed the San Francisco business on Friday after… moreDot & Bo, a furniture e-commerce startup, suddenly shuttered on Friday after failing to find backers or a buyer. The San Francisco-based company was in advanced talks to be acquired by a large company, but when discussions broke down the e-commerce site was forced to close up shop. Prior to Dot & Bo, Soohoo spent time at Apple, Yahoo and Trinity Ventures. Dot & Bo created “stories” around its pieces to appeal to customers looking for a narrative to go along with their furniture purchases. Dot & Bo had a valuation of $60 million, according to Recode, and had raised $20 million from backers such as Trinity Ventures and Oak Investment Partners.

Sept. 25, 2016

The CEO of a $60 million furniture startup explains why it suddenly shut down

Online furniture store Dot & Bo abruptly shut down on Friday, joining a long list of failed e-commerce startups we've seen in recent years. Apparently it looked into getting acquired by a big public company, but those talks seem to have fizzled out as well. It said:"We were in deep discussions to be acquired by a prominent public company, but ultimately the partnership did not come to fruition. The company raised $20 million in total and was last valued at roughly $60 million, according to Recode. In an interview with Recode's Kara Swisher, Soohoo said Dot & Bo failed because "the market was frozen over and the sector was out of favor."

Sept. 25, 2016

Sept. 23, 2016

Home furnishings retailer Dot & Bo closes down

Online furniture retailer Dot & Bo has abruptly closed its doors today. Dot & Bo contacted customers via email to inform them of its closure, which is effective today, while its website now directs to the same notice. The three-year-old company said it grew business 16-fold over its lifetime, and served “millions” of customers during that period. Trinity Ventures and Oak Investment Partners are among its backers. Despite successful exits like to Walmart for $3 billion and Dollar Shave Club to Unilever for a reported $1 billion fee, there have been less successful e-commerce ventures shutting their doors of late.

July 1, 2016

20 Best Fourth of July Sales, Deals and Discounts of 2016

This Fourth of July, flags are flying high and prices are dropping low. Retailers across the nation are celebrating America’s birthday, and this translates into savings for consumers. From furniture to food, these are the best sales, deals and discounts you can find this Independence Day:Check with your local store or go online to find further details about these promotions. Courtney Jespersen is a staff writer at NerdWallet, a personal finance website. The article 20 Best Fourth of July Sales, Deals and Discounts of 2016 originally appeared on NerdWallet.

March 2, 2016

Dot & Bo to help startups with office design

Home furnishings site Dot & Bo is expanding into workplace design, with the launch of Dot & Bo for Business. The Dot & Bo team tested out the service with local coffee chain Philz Coffee and decided to expand the program. Founded in 2013, Dot & Bo is backed by Trinity Ventures and Oak Investment Partners. Dot & Bo says it plans to work with interior designers and furniture dealers to create fashionable work environments at affordable pricing. “It’s a pretty daunting task, said Claire Lee, head of trade and business sales at Dot & Bo.

Dec. 31, 2015

How to Be More Productive in 2016

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March 24, 2015

18 marketing clouds: Who's killing it and why? (webinar)

)At the risk of boasting, we’re confident that the report is likely the most detailed, comprehensive, and data-driven marketing clouds report ever created. Her most recent roles include SVP Marketing at Qik (acquired by Skype), CMO at SuperSecret, and VP Marketing at Metacafe. (And yes, we’re familiar with the recent marketing clouds reports from the big research houses. Marketing clouds aren’t all the same. It’s exactly why VB Insight dove in to uncover the truths inside the marketing cloud ecosystem.

Oct. 8, 2014

Nancy Tellem Joins the Board of E-Commerce Startup Dot & Bo

Ms. Tellem is joining the board of Dot & Bo, a San Francisco-based startup that is looking to marry retail and TV-like storytelling. Still, besides working with an old friend, what attracted Ms. Tellem to Dot & Bo? Since launching last year with about five staffers, Dot & Bo now has 75 employees. So what is Ms. Tellem going to do for her next act? Meanwhile, Ms. Tellem is still working on a few remaining projects at Xbox as the studio business winds down.

Oct. 7, 2014

Dot & Bo Adds Media Vet Nancy Tellem To Its Board As It Looks To Combine Content And Commerce

With its design inspiration series, Dot & Bo is seeking to go beyond just curating a bunch of items. Dot & Bo co-founder Anthony Soohoo has known Tellem for years, since they worked together at CBS. You might know online retailer Dot & Bo mostly as a website for purchasing stylish home furnishings, but the company wants to be much more than that. Together they bring a mix of digital and traditional media experience that Dot & Bo is hoping to leverage as it seeks to flip the model of content creation and monetization. Dot & Bo already has the commerce side locked down, but to ramp up its content, the company will be getting help from an entertainment veteran well-steeped in the production and programming of media.